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Thursday, March 11, 2010

My First Experience of Promotion Through Article Submission

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Even though it’s been something I have been meaning to try for some time now, last week was the first time I got around to publishing an article to article directories as a promotion tool. I’ve read time and time again that article submission is a great promotion tool but I just never got around to trying it out. I’m sure I don’t need to explain the concept to anyone reading this, but just in case I’ll try and explain a little. If you’re familiar with the concept then skip a paragraph.

The basic concept is that you write an interesting and original article on a subject of your choice, then you submit that article to a whole set of article directory sites that will hopefully accept and publish it. The promotion part of it comes from the ability to post links to whatever site you want to promote either in the article or your author biography. Examples of some of the bigger article directories include Ezine Articles and Go Articles. There’s also the article directory that I run called Digital Articles.

In order to try and save some time in the whole distribution process I used a third party service called iSnare.com. For just a few dollars per article, they will distribute it to a whole load of directories for you, assuming they approve your article that is. So I created an article based on my experiences of re-directing one website to another, something that I’ve spoke of earlier here and I feel suitably stung by to talk about with some knowledge.

Isnare claim it will take about three days to check and approve your article but with my submission it took about a week. However once it was published, it did seem to start to get distributed very quickly. As I write this, Google is currently showing 227 links to the article and this is in just a few days. The figure is at the moment going up by at least 50 a day. It’s too early to say if this distribution will have any effect on the two sites that I linked to in the article but time will tell.

If you are going to try it I would recommend that you write something unique that isn’t used on any other of your websites. You really don’t want your own websites to be tagged as having duplicate content. Try and make it as informative and interesting as you can and of course pick a subject where you know what your talking about. I found a good method was to take a blog post that I’d written about and expand it into a much more detailed article.

If your interested in seeing how my article is doing now check the google search results below:

Google Search Results…

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